14. Perfect Audience

The type of audience we are trying to attract are mainly teenagers and young adults, who go would go on Youtube, to search for indie-rock type of music. I would say the overall "classification" of our audience member would be similar to "Hipsters" or "Indie" style teenagers.

We are trying to aim our video at a group of teenagers with a relaxed lifestyle and a relaxed point of view on life. They would probably dress up in clothes from Topman and River Island with the new "Hype" trend going around.. I would say our perfect audience memebers would be the kind of people who would spend most of their time outdoors in the sun or the park, just chilling with friends, listening to music from Temper Trap and etc.

Here is an example of what they might wear....